Goruco Videos

Andy Croll

The Impermanence of Software


As engineers we place a lot of emphasis in the things that we build. However lots of the software we write is destined for deletion. What does this do to our definition of 'doing great work'?

Is "great work" inherent to the code you write? Is it your customer's results? Is it anything to do with the output in the first place?

Come and examine the role of teams, personal relationships and your own attitude in your day to day work, as well as in the broader cycle of a whole career and our industry.


Andy is a freelance CTO, a Rubyist, a conference organizer, an author, a speaker and a parent of twins. He is tired a lot.